Prospect Discovery Tool

A Solution for Finding the Right People to Grow Your Market

Kintronics Media's Prospect Discovery capability helps you expand your market by identifying organizations and people that match your ideal customer profile.

You may already have a valuable prospect database, but what about all the potential customers you haven't found yet?

Instead of buying a large list of names and hoping some are useful, Prospect Search allows you to define exactly who you want to reach.

Find the Right Organizations → Find the Right People → Educate Them → Identify Interest → Create Sales Opportunities

Search for the Customers You Want to Reach

The Prospect Search tool allows you to identify potential customers using criteria that relate directly to your marketing objectives.

You can search by:

Industry • Market Focus • Geography • Organization • Company Size • Revenue

These filters help identify organizations that resemble the customers you already serve—or organizations in new markets you want to develop.

For example, a physical security manufacturer might want to identify:

Hospitals in the Northeast with more than 500 employees

or:

Manufacturing companies with annual revenue above $100 million

or:

Educational institutions in selected states

Instead of starting with thousands of unrelated organizations, you can create a market specifically aligned with your business objectives.

Find the Right People Within Those Organizations

Who Should You Contact?

Finding the right company is only half the challenge.

The next question is: Who are the right people?

The objective is to find the people most likely to influence, recommend, evaluate, specify, or participate in the purchase of your product.

You don't just want someone's email address. Prospect Search helps identify people according to their responsibilities and position within an organization.

Search criteria can include:

Job Title • Department • Role • Seniority

For a security manufacturer, that could mean finding people responsible for:

Security • IT • Facilities • Operations • Technology • Purchasing

You can also focus on management level, such as:

Manager • Director • Vice President • Executive

Prospect Discovery: Growing Your Business

The Right Company + The Right Person + The Right Responsibility

Are You Ready to Build Your Prospect Database

The objective isn't to build the largest possible database.

It's To Build the Right Database.

Prospect Search helps you find the organizations and people who fit your market.

Educational Content Marketing gives them a reason to listen.

Buyer Intent Signals help identify who is paying attention.

And your sales team can focus its time on the opportunities that deserve attention.

Find Better Prospects. Educate Them. Discover Who's Interested.

Learn more about our program to ensure you get the most from your marketing budget.

Kintronics Media can help you build a complete prospect-development program—from finding new potential customers to identifying the people showing genuine interest in what you sell.

Ready to Find Your Next Customers?

Contact us at 914-944-3425 or send an email to dennis@kintronics.com or use our contact form